Kenra Professional Guy Tang #mydentity Permanent Hair Color 2 oz is a professional permanent creme hair color developed in collaboration with celebrity hairstylist and colorist Guy Tang. Designed to deliver rich, vibrant, long-lasting color, this professional coloring system offers customizable shades for creating beautiful blondes, dimensional brunettes, smoky tones, and creative fashion-inspired hair colors.
Part of the innovative #mydentity professional hair color collection, this permanent color formula provides consistent color deposit, tonal depth, and lasting results. Its smooth creme consistency allows for precise application and even saturation, making it ideal for permanent color transformations, root touch-ups, and professional gray coverage services.
Guy Tang #mydentity Permanent Color offers a versatile selection of intermixable shades, allowing colorists to create personalized results ranging from natural-looking hair colors to unique ash, violet, rose gold, and smoky tones. Depending on the selected shade and developer, the formula can deposit color, enhance existing tones, and lift natural hair pigment.
Ideal for professional salon coloring services, Kenra Guy Tang #mydentity Permanent Hair Color delivers vibrant, dimensional results while helping maintain a smooth, glossy, healthy-looking finish.
Whether refreshing regrowth, covering gray hair, or creating a completely new color, Guy Tang #mydentity Permanent Color provides professional coloring versatility in a convenient 2 oz tube.
What It Does
Kenra Guy Tang #mydentity Permanent Hair Color delivers rich, long-lasting permanent color with customizable tonal results.
Its professional creme formula allows for color deposit, gray coverage, and lifting of natural hair pigment depending on the selected shade, developer strength, and starting hair level.
The versatile shade collection helps create natural-looking blondes, dimensional brunettes, cool ash tones, vibrant reds, and fashion-inspired hair colors.
Key Benefits
• Delivers rich, vibrant permanent hair color
• Provides long-lasting professional color results
• Developed in collaboration with celebrity colorist Guy Tang
• Offers customizable professional shade formulations
• Helps provide gray coverage with appropriate shade selection
• Creates dimensional, natural-looking color
• Enhances hair shine and tonal richness
• Features a smooth professional creme consistency
• Allows precise color application
• Provides even color saturation
• Suitable for permanent root touch-ups
• Ideal for full-head color transformations
• Offers color deposit and lifting capabilities
• Available in natural and fashion-inspired shades
• Suitable for rich brunette color results
• Ideal for customized blonde shades
• Creates cool ash and smoky tones
• Offers violet and rose gold color options
• Helps create dimensional salon hair color
• Supports professional color correction techniques
• Allows customized shade combinations
• Suitable for natural hair coloring services
• Designed for use with compatible #mydentity developers
• Helps create polished, glossy-looking results
• Part of the Guy Tang #mydentity professional color collection
• Professional salon-quality permanent creme hair color
• Convenient 2 oz / 60 mL tube
How to Use
Mixing Instructions:
Mix Kenra Guy Tang #mydentity Permanent Hair Color with the appropriate manufacturer-recommended #mydentity developer.
For standard #mydentity permanent color shades, the commonly specified mixing ratio is 1:1.
For a 2 oz / 60 mL tube, this generally means mixing with 2 fl oz / 60 mL of the appropriate developer.
Specialty shades and high-lift formulas may require different mixing ratios.
Developer Selection:
• 10 Volume Developer: Primarily for color deposit and minimal lift
• 20 Volume Developer: Commonly used for gray coverage and standard permanent coloring
• 30 Volume Developer: For additional lifting on natural hair when appropriate
• 40 Volume Developer: For designated lifting services where permitted by the manufacturer's instructions
Application:
Wear protective gloves and perform the required allergy alert test according to the manufacturer's instructions.
Combine the color and developer in a non-metallic bowl and mix thoroughly until smooth.
Apply evenly to dry hair using a professional color brush.
For root touch-ups, concentrate application on the regrowth area.
For gray coverage, ensure thorough saturation and select the appropriate shade and developer.
For full-head coloring, follow the recommended professional application technique based on the starting hair color and desired result.
Processing Time:
Standard permanent color processing is generally approximately 30–35 minutes, depending on the shade and developer.
Specialty shades, resistant gray coverage, and high-lift applications may require different processing times.
Always follow the processing instructions printed on the specific product packaging.
After Processing:
Rinse thoroughly until the water runs clear.
Shampoo and condition with appropriate color-safe haircare products.
Style as desired.
Important: Developer is sold separately. Mixing ratios, developer selection, and processing times may vary by shade and formulation. Follow the manufacturer's instructions for the exact product. This product is intended for professional hair coloring and should not be used on eyelashes or eyebrows.
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