Wella Color Fresh Create Creative Semi Permanent Color 2 oz is a professional, ammonia-free semi-permanent color cream designed to deliver vibrant, expressive pastel or bold fantasy shades with luminous clarity. Formulated with a specialized direct-dye pigment blend, this gentle formula deposits pure color onto the outer hair shaft without requiring developer or structural lift. It fades beautifully and true-to-tone over 20+ washes into soft, pastel tones without unexpected color shifts. Ideal for pre-lightened, blonde, or natural hair seeking bold creative color customization, high-shine brilliance, and zero-damage processing.
What It Does
• Deposits rich, creative semi-permanent color for pastel or high-intensity fantasy shades
• Formulated without ammonia, peroxide, or alcohol to preserve hair integrity and natural softness
• Delivers true-to-tone fading over time, shifting gracefully into soft pastel hues without off-toning
• Smooths outer cuticles to lock in moisture and produce high-lustre finish and shine
• Allows complete shade intermixability for custom color creations and bespoke tonal effects
Key Benefits
• Professional creative semi-permanent color cream for bold or pastel hair transformations
• Gentle, damage-free formulation suitable for pre-lightened, blonde, or porous strands
• Ready-to-use direct dye requiring no developer or mixing activator
• Fades evenly over up to 20 washes depending on hair porosity and shade selection
• Standard 2.0 oz (60 ml) professional color tube size for direct bowl-and-brush application
How to Use
• Apply directly to clean, dry or towel-dried hair (pre-lightened to level 8 or lighter for maximum vibrancy)
• Comb through evenly using a non-metallic comb to ensure uniform color distribution
• Process for 20 minutes for pastel tones, or up to 30 minutes for maximum color intensity
• Rinse thoroughly with warm water until water runs clear; do not shampoo immediately after rinsing to prolong color longevity
Keywords Wella Color Fresh Create Creative Semi Permanent Color 2 oz, Wella Color Fresh Create semi permanent dye 60ml, ammonia free fantasy hair color cream, damage free pastel direct dye, true to tone fading semi permanent color, creative hair color express tones.